Neuromarketing: How Companies Are Studying Your Brain for Profit
Neuromarketing: How Companies Are Studying Your Brain for Profit | Investigative Documentary from 2012 More and more companies are turning to neuromarketing. This controversial practice involves studying consumers’ brains, analyzing how and why we respond to certain stimuli, in order to influence our decisions. It’s based on the idea that 90% of the decisions we make are taken at a subconscious level.
Courtesy of Documentary on YouTube. Watch on YouTube ↗
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